Starting My Career in Software Development at Pontiflex

I’ll never forget the first time I tried to code. It was about 18 months ago at this point, and I was working through some javascript courses on Codecademy. Like dozens of other startup employees, working in the technology space had really romanticized programming.… continue »

OpenCoSF Answers It All

Mediabrands’ Brian Monahan and Federated Medias’ John Battelle went on a bike ride that helped solve a problem they both shared. The two entrepreneurs frequently get asked questions about innovative technology and Silicon Valley. On this bike ride they created the idea of an open house for inquisitive minds called OpenCoSF.… continue »

Pontiflex’s New Bangalore Office

Pontiflex moved to a new office in Bangalore, which is well known for its pubs, street food and fine eating. Did I mention pubs?
Check out the pictures of our new offices and employees – who make a lot of the magic possible!… continue »

Nice Backspin, Pontiflex!

The Pontiflex Mobile Team showed great form at the Backspin Xbox Kinect Table Tennis Tournament last weekend.
Backspin 2011 is a charity tournament for the New York tech community hosted by All proceeds from the event benefitted Child’s Play, a nonprofit which provides books, games, and consoles to hospitals across North America.   Pontiflex was a proud sponsor of the event.  The word on the street is that Roshan, our CTO,  is a mean ping-ponger.  Watch him in action in the highlight reel below.  Great concept for a great cause!… continue »

What’s Common to FourSquare, Gilt Group, Pontiflex, Etsy, Tumblr, AppNexus and

They have all been voted as New York’s hottest technology companies by Lead 411.
Kudos are in order.  In that spirit: “Kudos”.… continue »

Kudos to the Pontiflex Tech Team

When we began Pontiflex three years ago, we all added our personal touch to the company mission. I often thought how cool it would be if we could make what we do as simple as search marketing.… continue »

Don’t Let Great Concepts Ruin Your Website

The other day Joel Speasmaker, the designer behind the latest rebuild of, asked my opinion on the user interface concepts used by – a site of essays and musings on design-related topics. Thinkingforaliving segments its content into page-size chunks which it displays horizontally.  The user must click next and back buttons, or use the arrow keys, to page through each section of the site.… continue »

Congrats to Madhu!

He may not have eaten the 1 billionth burger at McDonalds (and actually, that’s probably a good thing).. but our very own Madhu has two reasons to celebrate.
He not only made the 10,000th  revision to our codebase here at Pontiflex, but he won a C++ competition.… continue »

The Importance of Being Opt-In: Facebook’s New Privacy Policies

As Facebook moves to be at the center of the social web, it’s important that they keep consumer trust. At the recent Pontiflex CPL Summit, keynote speaker Imran Khan (Managing Director, JP Morgan) spoke about the importance of trust in social media.… continue »