People Like Options and Free Apps: Insights from Paid Content Mobile 2011

Yesterday we spent the day with some mobile rockstars at PaidContent Mobile 2011.  The biggest rockstar of them all being  Angry Birds creator, Peter Vesterbacka.
Vesterbacka took the stage along with Andrew Stalbow, SVP, Fox Digital Entertainment (and a quiet stuffed angry bird).  Vesterbacka and Stalbow described how they took an app and made it into an entertainment franchise complete with a feature digital film and counterfeit merchandise from China.  Vesterbacka and his bird were the center of attention.… continue »

App Developer Success Stories: Brisk Mobile

Gary Toste, founder of Brisk Mobile and a mobile gaming veteran, is a prime example of a successful app developer.  Brisk Mobile’s Medieval HD was the #1 iPad game in the US for a week and their suite of Medieval mobile games has seen almost 1.5 million downloads to date.   In this interview, we learned how Toste got to where he is today and how he turned his passion into a successful career.… continue »

App Developer Success Stories: Moonbeam Development

App developer Richard Harris of Moonbeam Development has gotten a lot of attention in the app development community lately. He’s behind many successful mobile applications, like Useless Facts and Famous Quotes. After 5 years, Harris is an independent app developer success story.… continue »

Meet the Publisher: Doug Colbeck, Hillclimb Media

The first in a series of “Meet the Expert” pieces that describe how industry thought leaders are leveraging CPL online lead generation advertising to maximize online advertising revenue.
Hillclimb Media is the name behind some of the most recognizable brands on the Internet such as Trails.com and Golflink.com.… continue »