Recently, Facebook announced the Custom Audiences tool. With Custom Audiences, marketers can find their email and offline audiences on Facebook. marketers can now engage the email signups from their Pontiflex campaign on Facebook. Custom Audiences allows you to upload your email lists to Facebook. You can create a new audience for each email list — for example, you can create different audiences for new customers, lapsed customers, and repeat customers.
But just how can you use Facebook CustomAudience for your brand. Download this white paper and find out how.