Webinars: Watch the last one; Register for the next one
March 3, 2010 at 1:08 pm Jessica Ling Leave a comment
If you missed last week’s webinar: “Accountable Social Marketing and CPL Benchmarks,” you can check out a recording of it here.
We’d also love to have you join us for the next webinar: “Increasing CPM Revenue with Performance Advertising.”
According to the IAB, performance marketing represented 58% of all online ad revenue in H1 2009. As advertisers continue to demand ROI, publishers like Monster.com, Orbitz.com and Planning Family are using CPL advertising to monetize untapped revenue streams and up sell more expensive CPM inventory.
Join us for an exclusive webinar and learn:
• How major publishers are incorporating CPL advertising to tap into the rapidly growing demand for ROI.
• What advertisers are willing to pay for marketing leads across major industry sectors including retail, travel, CPG, technology, health, and more.
• How PlanningFamily.com used CPL advertising to first prove the value of its audience and then upsell more expensive CPM placements.
Presented by:
Evan Adlman, VP of Strategic Development, Pontiflex
Seating is limited. Sign up now.
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