Email Marketing is the New Social

February 23, 2010 at 4:12 pm Leave a comment

We’ve always said at Pontiflex that social is the new email — i.e. the rules for successful social marketing should be grounded in the same common sense rules that have guided email marketing.

An article in today’s issue of DM News explains how social marketing is driving improvements to email.

Interesting.

Entry filed under: Email, Performance Advertising, Social Marketing. Tags: .

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