A Friendly Email from JCrew
November 11, 2009
We’ve been reading a lot of research showing that email the gateway to social marketing, and that discounts/special deals are the true motivator for people “friending” brands. Here’s a nice example from JCrew – looks like they’ve been doing their homework. Our only suggestion – don’t make the entire email one image. Other than that, it’s spot on.
Entry Filed under: Email, Social Marketing. .
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