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	<title>Comments on: CPL Advertising: the future of lead generation?</title>
	<atom:link href="http://blog.pontiflex.com/2008/12/05/cpl-advertising-the-future-of-lead-generation/feed/" rel="self" type="application/rss+xml" />
	<link>http://blog.pontiflex.com/2008/12/05/cpl-advertising-the-future-of-lead-generation/</link>
	<description>Social Media. Email. CPL. And Stuff.</description>
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		<title>By: Pontiflex</title>
		<link>http://blog.pontiflex.com/2008/12/05/cpl-advertising-the-future-of-lead-generation/#comment-430</link>
		<dc:creator><![CDATA[Pontiflex]]></dc:creator>
		<pubDate>Mon, 08 Dec 2008 21:32:31 +0000</pubDate>
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		<description><![CDATA[Hi Chris

Thanks for your post - for high quality lead generation, transparency is a must. 

Also yes, lead generation is highly cost-effective, especially for high volume leads - not only for a call center, but also email leads, the kind that the Obama campaign used to build an engagement database. 

Thanks again

Arun]]></description>
		<content:encoded><![CDATA[<p>Hi Chris</p>
<p>Thanks for your post &#8211; for high quality lead generation, transparency is a must. </p>
<p>Also yes, lead generation is highly cost-effective, especially for high volume leads &#8211; not only for a call center, but also email leads, the kind that the Obama campaign used to build an engagement database. </p>
<p>Thanks again</p>
<p>Arun</p>
]]></content:encoded>
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		<title>By: chriscottle</title>
		<link>http://blog.pontiflex.com/2008/12/05/cpl-advertising-the-future-of-lead-generation/#comment-426</link>
		<dc:creator><![CDATA[chriscottle]]></dc:creator>
		<pubDate>Sun, 07 Dec 2008 19:57:39 +0000</pubDate>
		<guid isPermaLink="false">http://blog.pontiflex.com/?p=631#comment-426</guid>
		<description><![CDATA[Interesting. I say that CPL for lead generation is now. Quality always becomes an issue. However Lead Generation along with heavy optimization can make this method more cost effective than ppc. Especially if it&#039;s in relation to a large call center that requires high volume leads on a daily basis.

Cheers]]></description>
		<content:encoded><![CDATA[<p>Interesting. I say that CPL for lead generation is now. Quality always becomes an issue. However Lead Generation along with heavy optimization can make this method more cost effective than ppc. Especially if it&#8217;s in relation to a large call center that requires high volume leads on a daily basis.</p>
<p>Cheers</p>
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