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	<title>Comments on: Maximize PPC campaign returns</title>
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	<description>Redefining Online Lead Generation</description>
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		<title>By: Anubhav</title>
		<link>http://blog.pontiflex.com/2008/04/14/maximize-ppc-campaign-returns/#comment-204</link>
		<dc:creator>Anubhav</dc:creator>
		<pubDate>Tue, 29 Apr 2008 05:47:18 +0000</pubDate>
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		<description>Thanks for sharing. In fact optimising the landing pages is most important factor which we fail to address while just concentrating on getting the traffic. Its important to design the landing page in such a fashion that it really answers the search query in first few lines itself and confirms with the visitor that he is at the right place. With the help of tools like site layout and analytics it is possible to optimise the page for better conversion.</description>
		<content:encoded><![CDATA[<p>Thanks for sharing. In fact optimising the landing pages is most important factor which we fail to address while just concentrating on getting the traffic. Its important to design the landing page in such a fashion that it really answers the search query in first few lines itself and confirms with the visitor that he is at the right place. With the help of tools like site layout and analytics it is possible to optimise the page for better conversion.</p>
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