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	<title>Comments on: Games for online lead generation</title>
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		<title>By: Rob James</title>
		<link>http://blog.pontiflex.com/2008/02/20/games-for-online-lead-generation/#comment-77</link>
		<dc:creator><![CDATA[Rob James]]></dc:creator>
		<pubDate>Thu, 21 Feb 2008 18:37:08 +0000</pubDate>
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		<description><![CDATA[The leads will not be generic, searchandapply.co.uk have developed an in house filtering system that means BDS Secured Loans will only receive quality applications that meet pre-set criteria, issued by BDS.

It is searchandapply.co.uk that will by using SEO to acheive top rankings on Google for Secured Loans.

searchandapply.co.uk has signed this deal with BDS Secured Loans as they offered the best service/ value proposition.

Both searchandapply.co.uk owned by Gary Taylor and Robert James of Rate Hunter Ltd. and BDS Secured Loans are very happy with the mutual partnership they are creating.]]></description>
		<content:encoded><![CDATA[<p>The leads will not be generic, searchandapply.co.uk have developed an in house filtering system that means BDS Secured Loans will only receive quality applications that meet pre-set criteria, issued by BDS.</p>
<p>It is searchandapply.co.uk that will by using SEO to acheive top rankings on Google for Secured Loans.</p>
<p>searchandapply.co.uk has signed this deal with BDS Secured Loans as they offered the best service/ value proposition.</p>
<p>Both searchandapply.co.uk owned by Gary Taylor and Robert James of Rate Hunter Ltd. and BDS Secured Loans are very happy with the mutual partnership they are creating.</p>
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		<title>By: Gary Taylor</title>
		<link>http://blog.pontiflex.com/2008/02/20/games-for-online-lead-generation/#comment-76</link>
		<dc:creator><![CDATA[Gary Taylor]]></dc:creator>
		<pubDate>Thu, 21 Feb 2008 18:31:30 +0000</pubDate>
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		<description><![CDATA[The aim of the game, that searchandapply.co.uk are having developed, is to demonstrate that secured loans are a cost effective way for home owners to raise money. See moneyexpert.com&#039;s article http://www.mortgagestrategy.co.uk/cgi-bin/item.cgi?id=159373&amp;d=403&amp;h=401&amp;f=402

The viral campaign will drive huge volumes of traffic to the the searchandapply.co.uk website, of which there will be people who are interested in applying for a secured loan.

Yes, a great &quot;out of the box&quot; way to market such a product and raise consumer confidence in this niche sector of financial services.]]></description>
		<content:encoded><![CDATA[<p>The aim of the game, that searchandapply.co.uk are having developed, is to demonstrate that secured loans are a cost effective way for home owners to raise money. See moneyexpert.com&#8217;s article <a href="http://www.mortgagestrategy.co.uk/cgi-bin/item.cgi?id=159373&#038;d=403&#038;h=401&#038;f=402" rel="nofollow">http://www.mortgagestrategy.co.uk/cgi-bin/item.cgi?id=159373&#038;d=403&#038;h=401&#038;f=402</a></p>
<p>The viral campaign will drive huge volumes of traffic to the the searchandapply.co.uk website, of which there will be people who are interested in applying for a secured loan.</p>
<p>Yes, a great &#8220;out of the box&#8221; way to market such a product and raise consumer confidence in this niche sector of financial services.</p>
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